Class Schedule Listing - 2023 Spring (Apr 16, 2024) |
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= This course has restrictions
= There are pre-requisites to take this course
= There are fees to take this course
| The Metaverse: Roblox, TikTok, Facebook, Esports, Video Games and the Desire for Human Co-Experience - 50741 - CLA 2030 - 802 | ||||||||||||||
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Topical Section Description: There is a new category of business/technology evolving that many are calling the “metaverse”. Entertainment companies, content providers, brands, IP holders, technology companies, and others are all thinking through how best to position themselves during and for this evolution. This course will explore the different approaches companies are taking and the competing visions, business strategies, technologies, marketing, and other points of view. We will look at Roblox’s mission to reimagine how people come together, and how they see this as a human co-experience category that supports people coming together to socialize, to learn, to play, someday to work, and to experience entertainment and brands of all types. We will look at how and why Facebook became Meta and what they are trying to achieve. We will examine the approaches being taken by TikTok, Instagram, Snapchat, Google/YouTube, Apple, Netflix, Amazon, Warner/HBO, Disney/Marvel, video game companies, Esports, etc.
Associated Term: 2023 Spring Registration Dates: Oct 30, 2022 to Jan 19, 2023 Registration Levels: Graduate, NonDegree Continuing Undergrad, Undergraduate Japan Campus Base Lecture Schedule Type Classroom In-Person Instructional Method Credit Hours: 3.000 Seats Available: -3
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